About us

The story behind Mira & Sore

Mira & Sore did not start with a trend, but with a feeling

The feeling that clothing should not have to work harder than the woman wearing it
That style should follow you through all stages of life, not the other way around

Behind Mira & Sore are two generations who together bring more than 30 years of experience in fashion.

What once began in luxury boutiques and styling studios across Europe and North America grew into a vision of its own: creating fashion that feels timeless, flattering and effortless.

Over the years, we have dressed thousands of women: their first perfectly fitting blazer, their beloved evening gown, the outfit that gave them that little bit of extra confidence

In all those encounters, we saw the same thing: women want clothes that understand them

Clothes that radiate softness and strength at the same time
Clothes that breathe, grow and live with them

What drives us

We believe that style doesn't have to be noise
No chasing trends. No wardrobe full of impulse purchases

But calm, quality and conscious choices

That's why we design with three key words in mind:
comfort, confidence and quiet elegance

Our silhouettes are soft, our fits are thoughtful, our designs are versatile, made to move with you through work, leisure and everything in between

What makes us different

At Mira & Sore, fashion is not about “more”

It's about better:

Timeless designs that last for years, not just one season

Materials selected for comfort and durability

Honest production partners with whom we have long-term collaborations

Personal experience in styling and fit, gained through real conversations with real women

We don't design for the masses, but for women who know their style or are rediscovering it.

Our promise

Whether you're celebrating a new milestone, entering a new phase, or simply want to refine your everyday looks:


we make clothes that follow your life, not dictate your pace

Welcome to Mira & Sore